Equipping Restoration Business Owners To Establish Processes, Develop Their Teams, Increase Revenues And Grow Their Profits
We founded FLOODLIGHT knowing that every time we equipped a Restoration leader for maximum impact we were starting a chain reaction of positive change in another organization, community and City. Ensuring Restorers build organizations that will continue to experience success long into the future.
Brandon Reece & Chris Nordyke, Owners
FLOODLIGHT Consulting Group, LLC
My affinity for leadership and the drive to be a lifelong student of it, started in 1996 when I joined the United States Army and became a paratrooper with the 82nd Airborne division. We operated under a consistent rhythm of learning, deploying and conducting After Action Reviews (AAR’s) which maximized the speed of skill development and individual growth. The years were rich with experience and the rewards often went well beyond successfully completing missions but ultimately saved lives. It was within this high stress and high risk environment that I learned how to lead far beyond the limits of position or title.
In addition to my years in the service I’ve spent more than 12 years growing brand reputations and leading teams in the disaster restoration industry. It’s an extremely fast paced and complex industry that pushes individual’s ability to "adapt and overcome". Over the last decade I’ve had the honor to build powerful company cultures that pushed companies through explosive growth and sustained them as they strategically adapted new business models. I’ve created teams that have challenged much larger organizations and successfully taken market share, yielding high-double and even triple digit revenue growth percentages year over year. I’ve also had the pleasure of building leadership teams from the ground up that were fully prepared to lead their organizations well into the future.
My passion to work with Restoration business owners and their teams comes from a place of deep understanding to what keeps them up at night. I’m intimately familiar with the struggles, hardships and extraordinary rewards emerging and experienced leaders face every day as they guide their organizations. There were many days I wished I could have had a trusted confidant in my corner. Someone that had my best interest in mind and could help me identify the blind spots that held me back. Someone to offer me a fresh perspective on how I was leading and what tools I was missing in the moment. Because of that, my sole focus now is to use my more than 26 years of training, education and real world experience to equip leaders with the mindset, skills and methodology to lead for maximum impact.
Chris began his business career in direct sales, selling Cutco Knives for Vector Marketing at age 19 while going to school. He was a personal sales leader, and subsequently a Top 20 branch office manager in Los Angeles, directly responsible for all recruiting, training, team development and revenue across a team of more than 40 sales reps.
Vector proved to be a foundational training ground in entrepreneurship, team-building, and sales leadership that Chris continues to draw on in his work with restoration teams.
Chris’s primary B2B sales training came during his tenure as a Contract Sales Rep for Cintas Corporation, a Fortune 500 laundry services firm. Here, Chris was introduced to Requirements Based Selling (RBS) which informed the Pain-Solution selling model Chris continues to use today with clients.
Prior to joining Summit Cleaning and Restoration in 2014, Chris spent 8 years with State Farm Companies, 5 of which he spent owning and running a successful agency.
From 2014 to late 2019, Chris served on Summit’s leadership team overseeing all business development and marketing with a special emphasis on developing Summit’s customer experience and service culture.
Scott is a second-generation restoration professional, and has 20 years of experience in the restoration industry, including ownership in restoration startups; with his first beginning in 2003 within the Paul Davis franchise system. Scott brings strong business acumen, extensive commercial large loss experience, operations management, and significant coaching experience to the Floodlight team.
Scott joins Floodlight Consulting Group from his previous role as Director of Commercial Operations at Rainbow Restoration, where he led the development of Rainbow’s commercial initiative and their Rapid Response team. Since his tenure at Neighborly, Scott also served two years as a business coach for the brands of Aire Serv and Rainbow Restoration.
Scott’s career has spanned virtually every key role in the industry. From starting in high school as a technician’s helper to owning a restoration company; Scott has worked as a water mitigation technician, mold technician, project manager, estimator, consultant and has held various executive roles. In 2017, Scott and his team produced over $12M in multi-family restoration following Hurricane Harvey and Irma.
Scott is a senior consultant, collaborating closely with clients to develop and implement strategic plans, systems and processes that drive business growth and success. "We are excited to have Scott join our team," said Floodlight Co-founder, Chris Nordyke. "He’s naturally gifted in a number of areas that Brandon and I are weaker in and his significant and varied experience in the industry will benefit not just our clients, but the rest of our Floodlight team. Scott not only adds capacity to our team, but a leap forward in experience and insight."
Scott holds a Bachelor's degree in Psychology from Rockford University, a diploma in Small Business Management from Kent State at Stark, has completed the Management Development Program by Violand, is a Triple Master Restorer with the IICRC, is a certified residential and commercial mold inspector through the PMII, and is accredited by the Linders Health Institute as a Critical Environmental Reconstruction Contractor (CERC) with specialized training for ICRA within healthcare facilities.
Avon Abogadie brings Exceptional Media Production and Content Management to the Floodlight Team!
Avon is our Social Media Manager, overseeing Floodlight’s social media platforms, editing audio and video content, and producing rich advertising content for the team. Her background in television production and social media management has significantly leveled up the training material and content Floodlight is putting out to our clients and media projects we’re collaborating on with our partners.
"We are thrilled to have Avon join our team," said Floodlight Co-founder, Chris Nordyke. "When Brandon and I launched Floodlight, we had a vision for building a creative team that could help us translate our ideas and experience into compelling and fun content that people actually want to consume. Avon has just the right mix of creativity and practical media production experience to help us do that.t. She’s an awesome addition to the team. "
Avon holds a Bachelor's degree in Communications from Miriam College. While completing her degree, she pursued additional education and leadership experience, including serving as the Creative Director for the college’s television channel, and as Features Editor for the college newspaper. Avon also holds a master’s degree in Industrial Relations, Training and Development from University of the Philippines.
From Brandon & Chris:
The FLOODLIGHT Team Is Here To Help
"If You Are Looking To Acquire The Tools, Skills and Mindset To Take It To The Next Level Then Don't Wait. Connect With Us Today And Lets Get The Journey Started."
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